Research Institute > Sales Best Practices Study

MHI Global Sales Best Practices Study

Now in its 11th year, the annual MHI Global Sales Best Practices Study identifies the behaviors and attributes essential for achieving World-Class Sales Performance. This Study has earned a distinction as the largest continuous research project dedicated to complex, business-to-business selling and sales management best practices in the world.

Every year for the past eleven years, Miller Heiman has surveyed sales professionals – executives, leaders and representatives – to better understand the best practices that contribute most significantly to achieving superior growth in key sales performance metrics including account acquisition, customer retention, and revenue.

Study participants receive immediate and ongoing benefits:

  • Executive summaries of the MHI Global Sales Best Practices Study.

  • Access to select resources from the MHI Research Institute library.

  • Priority access to thought leadership materials that are developed from the study.

Learn more about how to become a research participant. Contact us today!

Get Insights, Make Decisions

Get insights into the best practices in complex, business-to-business selling from MHI Global's annual study. Click here to contact us or call 877.678.3380 to discuss how the information you need that will drive your results.


Sales Performance Meter

How does your organization compare to the top 25 activities and metrics from the MHI Global Sales Best Practices Study? Find out with this quick online survey. You will receive a personal report immediately upon completion.
Try the Meter

Sales Performance Spotlight

Use research to make better selling and sales management decisions. This newsletter features points from the annual MHI Global Sales Best Practices Study as well as data, charts, and accompanying insights from MHI Global executives about what these findings can mean for your sales performance.
Subscribe today