Strategic Selling® and Conceptual Selling®

Aligning Buying and Selling Processes in Complex Sales

The Strategic Selling® and Conceptual Selling® Costumer-Focused Interactions programs combine to offer a process to strategically pursue complex opportunities by understanding the buying and selling processes at work. This program combination provides organizations a more complete picture of the elements at play in a complex sale.

Designed to meet the needs of organizations in complex selling environments looking to improve sales effectiveness, professionals unable to attend full sessions of Strategic Selling® and Conceptual Selling® Costumer-Focused Interactions can learn the core concepts from both programs in a compressed, comprehensive 3-day session.

If your organization is concerned with reducing travel costs, program fees and the sales force's time away from the field, but still want to learn the rigorous process of developing powerful strategies to win complex sales, the combined program may be the right solution for you.

Program Overview

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