Executive Impact^SM Skill Builder

Strategies for Persuading Executive-Level Decision Makers

Executive Impact Skill Builder includes most of the core elements of the original Executive Impact program streamlined for a half-day session. Executive Impact Skill Builder addresses the needs of organizations looking to improve their ability to effectively sell to executive decision makers.

As with the original program, Executive Impact Skill Builder is based on exhaustive two-year research that revealed five distinctive decision-making styles, and the key characteristics of their decision-making process.

The goal of the program is to teach the skills needed to identify the decision-making style of the key executive in order to deliver the right information, in the right manner, in the most effective sequence and format to win at the executive level. By tailoring information to better meet an executive's individual style of processing information, you significantly increase your ability to win more business in less time.

If your organization is trying to address the following issues, then Executive Impact Skill Builder may be the right solution.

• Buying decisions have moved to a higher level in your customers' organization
• Losing high-potential deals because you've failed to access "economic buyers"
• Failure to persuade executives even after gaining access
• Salespeople are "uncomfortable" and avoid presenting to senior executives

print page forward page discuss with an expert